Decision analysis
A multinational clothing company is considering sponsoring a national sports team in the forthcoming World Cup in Qatar.
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INSTRUCTIONS
Use a SMART to show how it could help them decide on where to locate their temporary headquarters during the Games.
Use a Decision Matrix so show how it could help them choose which national team to sponsor
Use a Decision Tree to show how it could improve on the Decision Matrix in helping them choose a national team to sponsor
Use a Sensitivity Analysis to show how it could help analyse the risk of the choice made by the Decision Tree.
Along with each of the frameworks with the appropriate calculations, provide a question by question explanation of the steps taken and the conclusion reached.
